Hootsuite
Category - Social Media ManagementHootsuite Reviews and Product Details
Hootsuite is one of the most popular social media management platforms. It is a cloud-based software for individuals and organizations to streamline and enhance their social media workflow. OwlyWriterAI generates captions and post ideas after it is given a simple prompt. Posts can be scheduled months in advance and are automatically published once the date hits. To boost engagement levels, you can schedule posts to go live at the ideal time based on your audience. With Hootbio, you can create and manage a customizable link in bio page. This will help drive traffic to your website from your social accounts. Once your posts go live, Hootsuite monitors audience engagement levels to evaluate campaign performance. The reporting tools give a detailed analysis of which posts garner higher engagement levels and the optimal times to post content. Hootsuite also watches social media trends and competing brands’ social media activity. Supported social media platforms include:
- TikTok
- YouTube
Hootsuite offers a 30-day free trial for their plans. However, for the Professional and Team plans, you get 20% off if you skip the trial. Each plan has limits for the number of users and the number of social accounts that can be linked. The Enterprise plan has custom pricing tailored to your organization’s needs. Free tools are also available and do not require an account to access.
Features
- Reporting and analytics
- Post automation
- Post optimization
- Content calendar
- Scheduling tools
- Platform intergration
- Engagement management
- Ad management
- Team management
- Post ideas
Hootsuite pricing
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Professional
$99Per monthLearn more -
Team
$249Per monthLearn more -
Business
$739Per monthLearn more -
Enterprise
Custom pricingLearn more
Hootsuite reviews
What our experts think
Hootsuite is an easy-to-use platform that can be used by people of all skill levels. As a whole, Hootsuite is intuitive and does not require extensive training to master. Another positive of Hootsuite is that it can improve the operational efficiency of your team. The platform lets you schedule posts months in advance; this frees up time for you and your team to focus on other important tasks. Thanks to the analytics and reporting tools, Hootsuite gives you a complete perspective on your social networks’ performance. Several users have said Hootsuite makes it easier for them to interact with their audience.
On the downside, Hootsuite can be expensive for some users. There are some minor technical glitches that occasionally occur. For example, a scheduled post will not be uploaded automatically and will have to be done manually. Some users have said the dashboard is in need of an update. Compared with competitors, Hootsuite’s dashboard does not look as sleek and streamlined.
About the author
Nicholas Mah